A Cali Collective
Free 60 minute lesson for local business owners · Online

AI is this generation's wheel. Don't get left behind.

Free · Online on Google Meet · Thursday October 29 or Thursday November 5 · 12:00 to 1:00 PM ET

You don't have to figure it out alone. I'll show you. Running my own business with AI taught me the tool is the easy part. The skill is knowing what to ask it, and staying the one who decides.

So I'm teaching it, in plain English. One free hour on Google Meet. You leave with your first useful prompt, written for your business.

No card. Replay for everyone who signs up. I mention my paid class once at the end, and that's it.

Wilson Kowaleski

Who's teaching

I'm Wilson Kowaleski. I run my studio, A Cali Collective, with AI on one rule: a person approves everything before it goes out. That rule is what I teach, the way I'd explain it to a friend over coffee: plainly, with your business on the screen.

What I've done with AI

In my own business

Here's what I've built: an AI system that runs the back office of my business. It drafts my emails, follow ups and reports, keeps track of every client project, and checks its own work before anything reaches me. I make the decisions and it handles the busywork. In the class I'll show you how to start a smaller version for your business.

  • I built my own paid membership site for realtors with AI: sign up, checkout and a member library.
  • I use Claude to draft my routine work, and I approve it before anything goes out.
  • I tested AI video editing on a real shoot. It pulled a rough cut and vertical shorts, and I still built the titles by hand.

For other businesses

  • For a local roofing company, I used AI to write the code for their new website, found a step to cut from how they write contracts so quotes get approved faster, and showed them AI assistants they can use day to day.
  • For a local plumbing company, I built 5 landing pages with AI writing the code, plus a service area page covering 47 ZIP codes and 31 towns.
Taught one on one

“Within hours… I had a website I loved even more than the original!”

Their guidance saved me so much time, money, and frustration.

Anna Wieczorek smiling, holding a coffee cup Anna WieczorekAW Better Home Spaces, Florida
Her new site
Home page of Anna's new AW Better Home Spaces website: a softly lit dining room under an interior design headline.

What I've built with AI

Real systems I built with AI.

A complete system

Captain IQ

A full build out for marinas that sits on top of the software they already run. A captain quiz for Great Loop cruisers unlocks a fuel discount and captures each lead, follow up and retention campaigns bring boaters back, and tracking ties the revenue back to the work.

Built with Lovable

My client work CRM

The CRM I run my client work in: every client and project with its milestones, daily notes and a next action with an owner and a date, plus invoices, built for me and my team.

Built with Lovable

A rec soccer league platform

A platform for an adult rec soccer league. Players register, sign waivers, pay and follow the schedule, standings and playoff bracket. Sponsors get their own page and offer player perks, organizers run it all from an admin area, and it's built so any league can run on it.

Automation

An automated podcast system

I record, drop the audio file into one folder, and it takes care of the rest: posting transcripts, writing headlines and tagging each episode.

“AI is a thinking partner, not a replacement for your judgment. You stay the one who decides.”

Wilson Kowaleski

Sound familiar?

That is not a skills problem. Nobody has shown you where AI fits in your business. The free Starter Hour is where we start.

Save my spot, it's free

By the end of the hour you can...

1

Write a prompt that tells AI about my business and gets back a list of tasks it could draft for me.

2

Spot where my business loses time and customers with the 10 leaks checklist, and pick three places AI could help this month.

3

Use AI as my drafting helper: it drafts, I check it, and nothing goes out until I say go.

Then questions: bring a real problem from your business and we'll think it through together, live.

Real work this is built on

Our own business
We run our own business with AI. Nothing goes out until a person approves it. You'll see how it works, live.
A local roofing company
AI wrote the code for their new website, and we cut a step from how they write contracts.
Built and live. No numbers claimed.
A Florida plumbing company
32 calls in one week at $89 per call from Google Ads (May 2026).
One result, not typical, not a promise.
A national short term rental marketing company
1,500 leads in four months from our Meta and Google ads.
One result, not typical, not a promise.
A real estate broker
One shoot day planned into a signature story, a 20 second story reel and a private client portal.
A real estate agent's neighborhood video
6,005 YouTube views (as of October 8, 2026).
One result, not typical.

Each number is one past result from our client work. Not typical and not a promise. Your results depend on your business.

How it works

Step 1 · Free · Start here

AI Starter Hour

Online, 60 minutes. Thursday October 29 or Thursday November 5, 12:00 to 1:00 PM ET.

Three real cases, a live demo, your first useful prompt, and a checklist of the 10 places small businesses lose time and customers. Replay sent to everyone who signs up.

Save my spot, it's free
Later, only if you want more

Build It With AI: 2 Day Intensive

For owners who want to build it with me, hands on, on their own accounts. Tuesday November 17 and Wednesday November 18, 10:00 AM to 4:30 PM ET, in person in Florida, $497. Ask me about it at the end of the Starter Hour, or tick the box in the form below.

Our promises

Is this for you?

Yes, if you own or run a small business, you have heard about AI but haven't put it to work, and you learn best by doing.
Not a fit if you want to learn to code, you want guaranteed leads, or you would rather have it done for you.

Questions

Why is it free?

Because the best way to know if my teaching fits you is to sit in on it. I mention the paid class once at the end, and that's it.

Is the Starter Hour really free?

Yes. It's 60 minutes on Google Meet, no card and no catch. You'll get the Meet link by email, and a replay afterward.

What happens in the Starter Hour?

Three real cases from our client work, a live look at how we run our own business with AI, your first useful prompt, and a checklist of the 10 places small businesses lose time and customers. Then questions. I mention the 2 Day Intensive once at the end, and that's it.

Do I need to be technical?

No. If you can send an email and join a video call, you can do this.

What if I'm a total beginner?

That's who this is for. No question is too basic. I start from the beginning, in plain English, and the replay is there if you want to watch it again.

Can I trust what AI tells me?

Not blindly. It can sound sure and still be wrong. My rule is simple: it drafts, you check and decide. In the hour I'll show you how to check it before anything goes out.

What do I bring?

For the Starter Hour, a laptop or phone and one question about your business. If you join the 2 Day Intensive later, we send a short checklist of logins to bring.

Do I have to buy software?

No. Every exercise works on free versions.

Will it be recorded?

Yes. The Starter Hour replay goes to everyone who signs up. On the 2 Day Intensive, the teaching parts are recorded for attendees only, and the Ask Wilson time is not, so you can talk about your real numbers.

Can I bring someone from my team?

Yes. Each person fills in the form below with their own email, so each gets the link.

Free AI Starter Hour

Save your spot

Online on Google Meet, 12:00 to 1:00 PM ET. Pick the Thursday that works for you. I'll email you the Meet link.

Which Starter Hour?

Free. No card needed. We only use your details for the Starter Hour and to follow up with you personally.

Rather talk? Call or text Wilson at 386.846.3861.